Business Cases

• Practice Build: Built the data practice 0-to-1 — team, governance, and ways of working with business teams.
• Tracking Stack: Internalized the full tracking stack, recovering traffic visibility blocked by ad-blockers.
• Platform: Deployed an end-to-end data platform on AWS Redshift, covering ingestion, modeling, dashboarding and activation.
• Team Growth: Developed the team from 0 to 5 across Analytics Engineering, Data Analysis and Data Engineering.

• Stack Refoundation: Rebuilt the entire data stack end to end, including modeling, warehousing and MLOps tooling.
• Team Scaling: Scaled the team from 3 to 23, adding Analytics Engineering and ML Engineering roles under new scale-up governance.
• Self-Service Analytics: Built embedded product analytics and self-service capabilities with data champions across the organization.
• AI Risk Engine: Delivered a patent-pending AI risk-scoring engine powering insurance pricing for young drivers.

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• Formalized current (« as-is ») and target (« to-be ») architectures and produced a prioritized 12-month roadmap​
• Piloted the transformation program (governance, planning, PMO)​
• Delivered core tech streams: data interfaces & platform, ERP migrations, CRM implementation, OSS rollout​
• Managed vendor relationships and oversee all major migrations​
• Ensured change management, reversibility and sustainable governance (CIO org, data office, end-to-end processes)​

• Strategic Roadmap & Value Levers: Developed a comprehensive strategic roadmap and identified associated value levers.
• Transformation Office Setup: Established a Transformation Office with PMO, a dedicated team, project management tools, and regular operational rituals.
• Consulting Task-Force: Focused on critical areas including pricing strategy and price definition, sales force organization, financial performance and restructuring, as well as data governance and strategy.

• Use-Case & Process Mapping: Identified key processes and use-cases, creating detailed mappings to focus on critical areas.
• Time Measurement & FTE Sizing: Developed a comprehensive FTE model for each use-case across BUs and actions, providing precise resource allocation.
• Target State Model Definition: Established best practices, optimized ways of working, and outlined key organizational changes for a more efficient structure.

• Planning & Target setting: Supported countries in planning customer acquisition campaigns on the right conquest sports and defining the right budget and channel mix.
• Running & Measuring: Supported countries design, set-up, execute and measure their customer acquisition campaigns.
• Reshaping of the model : Enabled better marketing capabilities and tools to support customer acquisition.

• Program Steering: Supported countries to identify key areas and monitored the following of global objectives.
• Measuring & Tracking: Adjusted and fluidified preventing measurement.
• Data-Driven Marketing Paid Optimization: Supported team to define marketing budget and campaign structure.

• Pricing strategy & discount grids structure: positioning, cascading between channels, and grids & sensitivity inputs.
• Pricing definition: client segmentation, target recommanded prices, discount grids, corridors.
• Pricing execution: price definition tool for salesreps, value-defense training, price discipline KPIs.

• Project Framing: definition of target business omnichannel strategy, identification of main value drivers, prioritization of digital services.
• Organization & Governance: Designing the project’s architecture and managing PMO with over 50 consultants and 25+ client FTEs.
• Business lead in charge of communication with ExComm and of change management streams.

• Presenting company core assets: including its historical development, primary target markets, people, skills & untangible assets.
• Analyzing competitive dynamics: competitive landscape, including key competitors, market share, competitive positioning, and offers differentiators.
• Assessing market dynamics: broader market trends, growth drivers, customer behavior, and potential disruptors that could impact the business.
• Clarifying group investment strategy: investments rationales, financial deal structure, roadmap.

• Structuring: Finalize the value creation plan structure with the client's team to ensure efficient execution and buy-in.
• Monitoring: Ensure value plan success by maintaining momentum, anticipating risks, and aligning the organization.
• Supporting: Facilitate smoother operations and assist the team in overcoming challenges (e.g., benchmarking, pricing analysis, incentive plan).
• Communicating: Prepare shareholder communications.

• Synthesizing strategic priorities: Defining "where to play" and "how to win" in key markets.
• Identifying and prioritizing value drivers and enablers.
• In-depth analysis of main growth initiatives and enablers: Product offering, go-to-market strategies, international expansion, IT roadmap, and governance.
• Setting key milestones and roadmap: Establishing clear milestones for 12, 18, and 36 months.